---
title: "How affiliate links work here | BabyNido"
description: "Which BabyNido links are paid, how /go/ works, and the rule that the free or official option is named when it wins."
url: "https://babynido.co.uk/method/affiliates"
---

Method
 
# How affiliate links work here
   
Verdict
 
Amazon UK links are tagged amazon.co.uk URLs with a visible star and rel sponsored nofollow. Other retailers hop via /go/. Official advice from The Lullaby Trust, NHS and GOV.UK is linked direct, never as an affiliate. Scores and skip-lists are not for sale. If the free page is the right answer, we say so.
    
Amazon UK links are tagged amazon.co.uk URLs on the href — not a /go/ redirect. Other retailers hop via /go/:partner?u= which requires https, no credentials, and a host on that partner’s allowlist. Anything else is 400, never a redirect.

Awin tracking URLs (awin1.com) get the publisher id at the hop. John Lewis, Next, Boots, Argos, Very, Mamas & Papas and JoJo Maman Bébé remain direct-host partners until an Awin wrap replaces them.

Clicks may be written to Analytics Engine inside waitUntil. A telemetry failure cannot block the 302. IPs are hashed with a salt and a date, or not stored.

World Aid Network donate links are not affiliates. NHS, GOV.UK and Lullaby Trust links are not affiliates.
 
[Editorial policy](/editorial-policy) · [All method pages](/method)